Kobe Bryant Most Popular Jersey in Europe

2008/10/08 23:39:13 @NBA.com: News

Kobe Bryant of the Los Angeles Lakers tops the list of most popular NBA jerseys in Europe. Bryant was No. 4 on the list at the beginning of the 2007-08 NBA season. Kevin Garnett of the 2008 NBA Champion Boston Celtics makes his debut on this year's list at No. 2. The popularity of basketball and the NBA in Europe has led to record growth for the NBA's merchandise business in the region. The Most Popular NBA Jerseys in Europe list is based on sales from retail locations across Europe during the 2007-08 NBA season.
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